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Welcome to our blog, where science and innovation meet to bring you the latest in ingredient authentication and biotechnology advancements. Our goal is to educate and inform you on the importance of safe and pure ingredients in the products you use daily. Join us as we delve into the science behind ingredient testing, explore new and cutting-edge technologies, and share real-world insights and stories from the Purity-IQ team. Stay ahead of the curve and stay informed on the journey to ingredient purity and safety.

May 16, 2023 March 21, 2023 March 21, 2023 March 21, 2023 March 21, 2023 March 21, 2023 11:18 am

Authenticating Honey with NMR: An Untargeted Analytical Technique for a Complex Product

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Authenticating Honey with NMR: An Untargeted Analytical Technique for a Complex Product

How Third-Party Certifications Can Build Brand Trust

How Proactive Testing Builds Customer Trust

Nuclear Magnetic Resonance: A Testing Methodology for High Stakes Issues

The Perils of Product Recalls and Ways to Prevent Them

Nuclear Magnetic Resonance: The Power of Non-targeted vs. Targeted Testing

The Growing Popularity of Mushroom Products and the Importance of Testing Protocols

NMR Testing: An Essential Tool in Research and Development Protocols

3 Types of Elderberry Adulteration and How to Detect Them 

Four Ways that Strain Specific Enumeration can Increase Operational Efficiencies for Probiotic Products

Five Reasons Why Strain Specific Enumeration Is Essential for Quality Probiotic Products

The Top 5 Most Common Forms of Turmeric Adulteration

Locked Nucleic Acid Hydrolysis Probes for the Specific Identification of Probiotic Strains Bifidobacterium animalis subsp. lactis DSM 15954 and Bi-07™

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